Mr Croft-Baker is a Managing Director in Houlihan Lokey’s Consumer, Food & Retail Group and
covers the leisure and gaming sector. He is based in the firm's London office.
Prior to joining Houlihan Lokey, Mr Croft-Baker was a Managing Director at
McQueen Ltd, a London-based independent advisory firm, which was acquired by Houlihan Lokey in 2015. Mr
Croft-Baker has nearly 20 years of experience in corporate finance, having
advised both private and public clients on a variety of domestic and
Mr Croft-Baker graduated from Bristol
University with a degree in Modern Languages and joined the transaction
execution team at Robert Fleming, which was subsequently acquired by Chase
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